Stop revenue leakage by aligning your GTM system.
Caugia helps B2B SaaS leaders see where revenue leaks, why it happens, and what to fix first. We turn scattered GTM activity into one coherent operating system for predictable growth.
The GRIP Framework, the GTM Score, and the GRIP Diamond give leadership a shared model to understand the system, align decisions, and improve outcomes in the right order.
The 12 System Pillars
Why GTM feels heavy even when everyone works hard
Most GTM teams are not constrained by effort. They are constrained by misalignment. Strategy, execution, and measurement drift. The system gets heavier each quarter, even when the team is strong.
Misaligned priorities
Teams optimise local metrics instead of the full revenue system. Pipeline grows, conversion does not.
No shared model
Leadership debates symptoms because the system is not visible. Decisions become slow and reactive.
Execution without sequence
Strong initiatives arrive in the wrong order. The real constraint stays untouched, so effort does not compound.
The GTM Intelligence Report
A board level diagnostic of your revenue engine. Built to support executive decisions, alignment, and a practical priority order.
- Twelve pillar scoring with clear logic
- The primary constraint and what to fix first
- A practical roadmap leadership can execute quarter by quarter
Start with the GTM Score
A structured self assessment that gives you an executive narrative and clear priorities in under five minutes.